Intel’s strategy to reduce cost and increase strength of the future laptops

Intel ultrabook

Intel is working hard to introduce the finest laptops to the world and in this regard, this time the experts of Intel have begun to study the aircraft design to develop stronger and thinner laptops with reduced prices dubbed as Ultrabooks.

[hana-code-insert name=’StumbleUpon’ /][hana-code-insert name=’Reddit’ /]The models of the ultrabook will have large touch screens with “instant on” responsiveness and such thinness, which still has not come. According to the experts, this would increase the cost of the ultrabooks that may reach up to $1000 or more. However, Paul Otellini, Intel Chief Executive, said that the price of upcoming ultrabooks would be around $699.

In order to make such laptops less expensive, Engineers at Intel’s Dupont, Washington R&D center, including former Boeing Co employees, have introduced a design method to make strong laptops using plastic.

Ben Broili, head of the team, reported that the cost of the future ultrabooks could be reduced by $25 to $75 by utilizing plastic cases instead of metal ones without affecting quality. However, in order to make the structure – including hard drives, motherboards and other components that make up the vitals of the computer – of ultrabooks stronger, Intel experts are now studying the product design methods from aerospace industry.

“We didn’t develop a new material. We are able to use an existing plastic with an existing manufacturing technology,” Otellini told Reuters in a telephone interview. “It just requires some more upfront thought initially about how you lay your system out and how you can bring these things together and tie them in.”

“There is no one size fits all,” Broili added. “We’re trying to enable the entire industry. You can make trades, move stuff around; and if you don’t want your hard drive here, then move it. You have a menu you can pick from and see what you win or lose from a cost and quality standpoint.”

Via: Reuters

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