Amazon is ranked first in the list of Most Trusted Companies in U.S. followed by Apple

In a recent Reputation Quotient survey by Harris Interactive (PDF), Amazon got the position of the most respected company among American consumers. Apple is on second position and Google is on fourth position.

The Harris Poll surveyed about 14,000 members of the general public about their feelings of the 60 most visible companies in the country. The poll got the consumer perceptions across 20 attributes grouped into six dimensions of reputation including Products & Services, Financial Performance, Workplace Environment, Social Responsibility, Vision & Leadership, and Emotional Appeal.

The Reputations of the Most Visible Companies (Credit: Harris Interactive)

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Interesting products, you want to buy someday, on

Nature along with science is creating a world of amazement. One day we listen of a science fiction concept and the other day, it becomes reality, which we want to see and feel.

So, here is your chance to see and feel some interesting products. Grab them.

Solar Bag:

Solar Bag is an amazing bag that starts floating in air after exposure to the sun. All you have to do is fill the bag with air, tie its ends and let the sunlight to heat the air inside the bag. After about 5 minutes, the bag will rise to the sky.


Aerogel” is truly an amazing product from future. It is also known as “Frozen Smoke”. It is composed of Silica gel particles with 2-5 nanometers of diameter and has 99% of air resulting in the lowest bulk density of any known product in the world. It has very advanced levels of insulation and structural properties and got 15 entries in the Guinness Book of Records.

ColorFlame Birthday Candles:

Burn the candles and you will see beautiful different colors of flames i.e. brilliant hues of red, green, blue, orange & purple.

Waterproof sand:

Waterproof sand is actual sand that has been dyed and coated with a hydrophobic substance that repels water. The sand remains dry after putting in the water and it can easily be removed from the water with a spoon or something like that. It can be used as a waterproof material or for underground wires in cold climates or something more innovative you can think.

UV detecting beads:

Beads that can change the color upon exposure to ultraviolet (UV) light whether from the sun on a sunny day or on a cloudy day, or from many of the UV light sources. Curious students can utilize these beads to make UV light detecting beads or something like that. You can also show the effectiveness of the UV blocking property of sunblocks, sunglasses, windows etc.

Astronaut Ice Creams:

You will absolutely love these freeze-dried ice creams that require no refrigeration. This food represents the actual type of food carried into the space on NASA missions as such type of astronaut ice creams have been carried into space on several space shuttle missions.

Eat them and study them.

Aquatic Ecosystem:

An EcoSphere containing marine shrimp, algae and micro-organisms is really fascinating. These three are interdependent on each other and therefore the ecosphere is completely self-sustaining at a comfortable room temperature (between 60F and 80F) and an indirect light. The shrimp consume algae and micro-organisms, which in-turn break down the shrimp waste. Light helps in the growth of algae.

You have only to view the Ecosphere for 2-3 years without any additional nutrition or water requirement.

Photoluminescent Tape:

This High Energy Photoluminescent glow in the dark tape is efficient in absorbing luminescence and gets fully charged within 30 minutes, and has the ability to glow for up to 10 hours after fully charged. Not only, it has the ability to glow in the dark but it is also highly resistant to chemicals and strains.

This tape can be used for “glow in the dark” signs on walls, handrails, columns, around door frames, and along stairways and baseboards.

Carnivorous plants:

Carnivorous Plants are the types of plants that eat (meat of) bugs. You can grow the plants from seed to carnivore.

The Carnivorous Plant kit includes the Venus Fly Trap, Pitcher Plant, Sundew Plant, Cobra Plant, and Trumpet Plant.

Amazon’s acquisition of Ivona, a text-to-speech software company

Ivona, Text-to-speech software (Credit: Ivona/Google Play), Inc. has acquired Ivona, the text-to-speech software company and the company started showing the tagline “An Amazon company” on its site.

The same company worked on Kindle Fire’s Text-to-Speech, Voice Guide and Explore by Touch features and also giving services to developers, businesses and individuals around the world. Read More …

Smartphone “airbags”

Amazon, a huge online retailer and technological company, has successfully patented the idea of smartphone “airbags” that will protect the smartphones from damage after being dropped due to the attached motion sensors. These motion sensors would protect the phone from impact of the floor as a result of mini airbags and jet streams.

The patent for the idea was filed in America by Amazon’s founder, Jeff Bezos, 48, a self-made billionaire.

He wrote in patent, “A system and method for protecting devices from impact damage is provided. Prior to impact between a surface and a device, a determination of a risk of damage to the device is made. If the risk of damage to the device exceeds a threshold, a protection system is activated to reduce or substantially eliminate damage to the device.”

Smartphone Airbag demonstration

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Greenpeace has reported poor ability of clean energy production of IT companies

Renewable energy

Greenpeace has evaluated ten companies giving cloud facility including Microsoft, Facebook, Apple, Twitter, Amazon and other services. It has been reported that although the companies know about the utilization and benefits of renewable energy sources but they are largely ignoring it and many of the companies are not transparent in disclosing the necessary information regarding energy production. Read More … has faced a “cyberattack”

zappos, one of the popular online shoe retailer owned by Amazon, reported late Sunday that hackers had stolen information of about 24 million customers from its network.

Zappos was founded by Nick Swinmurn in 1999, now selling shoes, clothes and accessories. It was sold to Amazon in 2009 for more than $1billion. Read More …

Kindle sales are above 1 million per week as reported by Amazon

Amazon Kindle Inc., the world’s largest online retailer, said on Thursday that it is selling more than 1 million Kindle e-book readers and tablets per week. They have reported this after considering the sale of the past three weeks.

Moreover, Kindle Fire Tablet computer is its top selling item. Nevertheless, it was released 11 weeks ago.

“Kindle Fire is the most successful product we’ve ever launched – it’s the bestselling product across all of Amazon for 11 straight weeks, we’ve already sold millions of units, and we’re building millions more to meet the high demand. In fact, demand is accelerating – Kindle Fire sales increased week over week for each of the past three weeks. People are buying Kindle Fire because it’s a simple, fully-integrated service that makes it easy to do the things they love – watch movies, read books and magazines, listen to music, download apps, play games, and surf the web,” Dave Limp, Vice President, Amazon Kindle, said in a statement. “Our family of Kindle e-ink readers are close behind Kindle Fire on the bestseller list. Customers continue to report preferring their Kindle e-reader for long-form reading, and in fact we’ve seen many customers buy two Kindles – both a Kindle Fire and a Kindle or Kindle Touch – this holiday season.” Read More …

Kindle Fire update, in less than two weeks, would resolve criticism

Kindle, the Seattle-based largest online retailer, has confirmed on Monday that it will roll out an over-the-air software update to its bestselling but criticism-plagued Kindle Fire tablet. A company spokeswoman, Drew Herdener, said to The New York Times that the update would be available in less than two weeks.

The software is reported to resolve some user complaints while improving performance like Internet browsing, increasing privacy, make touch navigation easier and let users choose what items are displayed.

“As with all of our products, we continue to make them better for customers with regular software updates,” a spokeswoman said in a statement. “In fact, in less than two weeks, we’re rolling out an over-the-air update to Kindle Fire that will improve performance, touch navigation, and give customers the option to choose what items display on the carousel.”

Fire tablet, Amazon’s highly promoted tablet, is less than a glowing success as many are thinking that it is not an actual tablet computer and is best at showing Amazon’s content. According to the Times, complaints included: no external volume control; an overly sensitive off switch; long load times on Web pages; and the lack of a privacy setting.