Sony and Panasonic have joined hands to develop OLED TVs

Sony and Panasonic

Sony Corp. and Panasonic Corp., Japanese TV manufacturers have joined hands to make Organic Light Emitting Diode (OLED) TVs as announced by them on Monday.

[hana-code-insert name=’StumbleUpon’ /][hana-code-insert name=’Reddit’ /]These companies want to compete with the Korean Television makers – Samsung Electronics and LG Electronics – in the OLED technology. They have separately released the 55-inch televisions.

The two Japanese companies said that they will develop and fabricate the screen together, and will start the mass production by the next year. They want to develop firm holds in the TV industry with TVs that will consume less power.

This partnership would help the two companies to emerge in the technological industry as both of them has lost over US$15.0 billion combined in the year to March because of decreasing sales and hard competition from the international market.

In parallel with the joint development of the next-generation technologies of the OLED panels and modules, Sony and Panasonic plan to continue to study collaboration in the mass production of OLED panels and modules. Also, each company plans to utilize its own strengths to develop and commercialize its own competitive, high-performance, next-generation OLED televisions and large-sized displays.

Source: Sony Via: Channel News Asia

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